Fleurie is widely considered the most harmonious, complete, and elegant of the 10 Beaujolais Crus.
The 'La Verchère' cuvée originates from a unique terroir of pink granite. Presenting a bright ruby color, the wine opens with a fine, expressive bouquet combining elegant floral aromas (such as peony and faded rose) with ripe red and dark berries (strawberry and blackcurrant). On the palate, it is beautifully balanced and velvety, offering a delicate finish with smooth tannins and the characteristic freshness of the granitic soils.
(Good to know: Joseph Deshaires – Domaine de Beauregard is the dedicated export label of the renowned Château de Beauregard / Joseph Burrier. The wine, vineyards, and estate are identical.)
The 'La Verchère' cuvée derives its refined elegance from the sandy pink granite soils of the Fleurie appellation (total surface area of 840 hectares). This specific terroir grants the Gamay grape its iconic floral notes, freshness, and delicate structure.
Located in Southern Burgundy / Beaujolais, the estate blends centuries-old family tradition with patient, precise winemaking. In their own winery in Fleurie, traditional winemaking techniques are applied with minimal intervention, allowing the pure and authentic terroir character of the Beaujolais Crus to shine in every bottle.